Imprint

Impressum

Duty to inform according to § 5 TMG.

XNOXX - The Artfactory

Andre & Cindy Janssen
Rosmarinweg 90,
50859 Cologne,
Germany

UID-Nummer: DE72634526

Tel.: +49 (0221) 2978124
Email: info@xnoxx.de

Professional title: Graphic and print design

EU-Streitschlichtung

In accordance with the Regulation on Online Dispute Resolution in Consumer Matters (ODR Regulation), we would like to inform you about the online dispute resolution platform (OS platform).
Consumers have the option of submitting complaints to the European Commission's online dispute resolution platform at http://ec.europa.eu/odr?tid=321259935. You can find the necessary contact details for this above in our imprint.

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We would like to point out, however, that we are not willing or obliged to participate in dispute resolution proceedings before a consumer arbitration board.

Liability for content on this website

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We are constantly developing the content of this website and strive to provide accurate and up-to-date information. According to the Telemedia Act (TMG) §7 (1), as a service provider we are responsible for our own information that we make available for use, according to general laws. Unfortunately, we can not assume liability for the accuracy of all content on this website, especially for those provided by third parties. As service providers in the sense of §§ 8 to 10, we are not obliged to monitor the information transmitted or stored by them or to investigate circumstances that indicate illegal activity.

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Our obligations to remove information or to block the use of information under the general laws due to judicial or official orders remain unaffected even in the case of our non-responsibility under §§ 8 to 10.

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If you notice problematic or illegal content, please contact us immediately so that we can remove the illegal content. You can find the contact details in the imprint.

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Liability for links on this website

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Our website contains links to other websites for whose content we are not responsible. Liability for linked websites does not exist for us, as we had and have no knowledge of illegal activities, we have not noticed such illegalities so far and we would remove links immediately if we became aware of illegalities.

If you notice any illegal links on our website, please contact us. You will find the contact details in the imprint.

Copyright notice

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All contents of this website (images, photos, texts, videos) are subject to the copyright of the Federal Republic of Germany. Please ask us before you distribute, reproduce or exploit the contents of this website such as republish on other websites. If necessary, we will legally prosecute the unauthorized use of any part of the content of our site.

If you find any content on this site that infringes copyright, please contact us.

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Bildernachweis

The images, photos and graphics on this website are protected by copyright

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Image rights are held by the following photographers and companies:

  • shutterstock
  • byJanssen Graphic Studio

Privacy Policy

Datenschutz

We have written this privacy statement (version 09.02.2021-321259935) to explain to you, in accordance with the requirements of the Primary Data Protection Regulation (EU) 2016/679, what information we collect, how we use data, and the choices you have as a visitor to this website.

Data protection statements usually sound very technical. This version, on the other hand, is intended to describe the most important things to you as simply and clearly as possible. As far as possible, technical terms are explained in a reader-friendly way. We also want to convey that we only collect and use information with this website if there is a corresponding legal basis. This is certainly not possible by providing the most concise, technical explanations possible, as is often standard practice on the Internet when it comes to data protection. I hope you find the following explanations interesting and informative, and perhaps there is one or the other piece of information that you did not know yet.
If questions still remain, we would like to ask you to follow the existing links and look at more information on third-party sites, or simply write us an e-mail. Our contact details can be found in the imprint.

Automatic data storage

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When you visit websites these days, certain information is automatically created and stored, including on this website. This collected data should be collected as sparingly as possible and only with justification. By the way, by website we mean the entirety of all web pages on your domain, i.e. everything from the home page (homepage) to the very last subpage (like this one). By domain, we mean, for example, example.de or sampleexample.com.

Even while you are visiting our website right now, our web server - which is the computer on which this website is stored - usually automatically stores data such as

for reasons of operational security, to compile access statistics, etc.
  • the complete Internet address (URL) of the accessed website (e.g. https://www.beispielwebsite.de/beispielunterseite.html/)
  • Browser and browser version (e.g. Chrome 87)
  • The operating system used (e.g. Windows 10)
  • the address (URL) of the previously visited page (referrer URL) (e.g. https://www.beispielquellsite.de/vondabinichgekommen.html/)
  • the hostname and IP address of the device being accessed from (e.g. COMPUTERNAME and 194.23.43.121)
  • the date and time
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  • in files called web server log files.

For illustration:

As a rule, these files are stored for two weeks and then automatically deleted. We do not share this data, but we cannot exclude the possibility that this data may be viewed by authorities in the event of unlawful behavior.

In short, your visit is logged by our provider (company that runs our website on special computers (servers)), but we do not share your data!

Cookies

Our website uses HTTP cookies to store user-specific data.
Below we explain what cookies are and why they are used, so you can better understand the following privacy policy.

What exactly are cookies?

Whenever you browse the Internet, you use a browser. Popular browsers include Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.

One thing cannot be denied: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are other cookies for other applications. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically placed in the cookie folder, effectively the "brain" of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.

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Cookies store certain user data from you, such as language or personal page settings. When you return to our site, your browser transmits the "user-related" information back to our site. Thanks to cookies, our site knows who you are and offers you your usual default setting. In some browsers, each cookie has its own file; in others, such as Firefox, all cookies are stored in a single file.

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There are both first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually, as each cookie stores different data. Also, the expiration time of a cookie varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other "pests". Cookies also cannot access information on your PC.

This is what cookie data may look like, for example:

  • name: _ga
  • Duration: 2 years
  • Use: distinguishing website visitors
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  • Example value: GA1.2.1326744211.152321259935

A browser should support the following minimum sizes:

  • A cookie should be able to contain at least 4096 bytes
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  • A minimum of 50 cookies should be able to be stored per domain
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  • A total of at least 3000 cookies should be able to be stored
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What types of cookies are there?

The question of which cookies we use in particular depends on the services we use and is clarified in the following section of the privacy policy. At this point, we would like to briefly discuss the different types of HTTP cookies.

We can distinguish 4 types of cookies:

Unconditionally necessary cookies
These cookies are necessary to ensure basic website functionality. For example, it needs these cookies when a user puts a product in the shopping cart, then continues surfing on other pages and only later goes to the checkout. Through these cookies, the shopping cart is not deleted even if the user closes his browser window.

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Functional cookies
These cookies collect information about user behavior and whether the user gets any error messages. In addition, these cookies are also used to measure the loading time and behavior of the website with different browsers.

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Targeted cookies
These cookies provide a better user experience. For example, entered locations, font sizes, or form data are stored.

Advertising cookies
These cookies are also called targeting cookies. They are used to deliver customized advertising to the user. This can be very convenient, but also very annoying.

Usually, when you visit a website for the first time, you are asked which of these cookie types you want to allow. And of course, this decision is also stored in a cookie.

How can I delete cookies?

How and whether you want to use cookies is up to you. Regardless of which service or website the cookies come from, you always have the option to delete cookies, only partially allow them or disable them. For example, you can block third-party cookies but allow all other cookies.

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If you want to find out which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

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Chrome: Delete, enable, and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: delete and manage cookies

Microsoft Edge: Deleting and Managing Cookies

If you generally don't want cookies, you can set your browser to notify you whenever a cookie is about to be set. In this way, you can decide for each individual cookie whether you allow the cookie or not. The procedure varies depending on the browser. It is best you search the instructions in Google with the search term "delete cookies Chrome" or "disable cookies Chrome" in the case of a Chrome browser or replace the word "Chrome" with the name of your browser, e.g. Edge, Firefox, Safari.

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What about my privacy?

Since 2009, there are the so-called "cookie guidelines". In it, it is stated that storing cookies requires your consent. Within the EU countries, however, there are still very different reactions to these directives. In Germany, the Cookie Directives have not been implemented as national law. Instead, this directive was largely implemented in Section 15 (3) of the German Telemedia Act (TMG).

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If you want to know more about cookies and are not afraid of technical documentation, we recommend https://tools.ietf.org/html/rfc6265, the Request for Comments of the Internet Engineering Task Force (IETF) called "HTTP State Management Mechanism".

Storage of personal data

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Personal information that you submit to us electronically on this website, such as your name, email address, address or other personal information as part of submitting a form or commenting on the blog, together with the time and IP address, will only be used by us for the purpose stated in each case, will be kept secure and will not be disclosed to third parties.

We thus use your personal data only to communicate with those visitors who expressly request contact and to process the services and products offered on this website. We do not disclose your personal data without consent, but we cannot exclude the possibility that this data may be viewed in the event of unlawful behavior.

If you send us personal data by e-mail - thus away from this website - we cannot guarantee secure transmission and protection of your data. We recommend that you never send confidential data unencrypted by e-mail.

According to Article 6(1)(a) DSGVO (lawfulness of processing), the legal basis is that you give us consent to process the data you have entered. You can revoke this consent at any time - an informal email is sufficient, you can find our contact details in the imprint.

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Rights according to the General Data Protection Regulation

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According to the provisions of the GDPR, you are basically entitled to the following rights:

  • Right of rectification (Article 16 GDPR)
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  • Right to erasure ("right to be forgotten") (Article 17 GDPR)
  • Right to restriction of processing (Article 18 GDPR)
  • Right to notification - notification obligation in connection with the rectification or erasure of personal data or the restriction of processing (Article 19 GDPR)
  • Right to data portability (Article 20 GDPR)
  • Right to object (Article 21 GDPR)
  • Right not to be subject to a decision based solely on automated processing - including profiling (Article 22 GDPR)

If you believe that the processing of your data violates data protection law or your data protection rights have otherwise been violated in any way, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI).

Evaluation of visitor behavior

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In the following privacy policy, we inform you whether and how we evaluate data from your visit to this website. The evaluation of the collected data is usually anonymous and we can not conclude from your behavior on this website to your person.

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You can learn more about ways to object to this analysis of visit data in the following privacy policy.

TLS encryption with https

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TLS, encryption and https sound very technical and they are. We use HTTPS (Hypertext Transfer Protocol Secure stands for "secure hypertext transfer protocol") to transfer data over the Internet in a tap-proof manner.
This means that the complete transfer of all data from your browser to our web server is secured - no one can "eavesdrop."

This means we have added an extra layer of security and meet data protection by design technology Article 25(1) DSGVO). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data.
You can recognize the use of this data transmission protection by the small lock symbol in the top left corner of the browser to the left of the internet address (e.g. beispielseite.de) and the use of the https scheme (instead of http) as part of our internet address.
If you would like to know more about encryption, we recommend a Google search for "Hypertext Transfer Protocol Secure wiki" to get good links to more detailed information.

Google Maps Privacy Policy

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We use on our website Google Maps of the company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google Maps allows us to better show you locations and thus adapt our service to your needs. By using Google Maps, data is transmitted to Google and stored on Google servers. Here we would like to go into more detail about what Google Maps is, why we use this Google service, what data is stored and how you can prevent this.

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What is Google Maps?

Google Maps is an Internet mapping service provided by Google. With Google Maps, you can search for exact locations of cities, landmarks, accommodations or businesses online using a PC, tablet or app. If companies are represented on Google My Business, other information about the company is displayed in addition to the location. To show how to get there, map sections of a location can be embedded in a website using HTML code. Google Maps shows the earth's surface as a street map or as an aerial or satellite image. Thanks to the Street View images and the high-quality satellite images, very accurate representations are possible.

Why do we use Google Maps on our website?

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All of our efforts on this site are aimed at providing you with a useful and meaningful time on our website. By integrating Google Maps, we can provide you with the most important information about various locations. You can see at a glance where we are located. The directions always show you the best or fastest way to us. You can get the directions for routes by car, by public transport, on foot or by bike. For us, providing Google Maps is part of our customer service.

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What data is stored by Google Maps?

In order for Google Maps to fully provide their service, the company must collect and store data from you. This includes, among other things, the search terms you entered, your IP address and also the latitude or longitude coordinates. If you use the route planner function, the start address entered is also stored. However, this data storage happens on the websites of Google Maps. We can only inform you about this, but have no influence. Since we have integrated Google Maps into our website, Google sets at least one cookie (name: NID) in your browser. This cookie stores data about your user behavior. Google uses this data primarily to optimize its own services and to provide individual, personalized advertising for you.

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The following cookie is set in your browser due to the integration of Google Maps:

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Name: NID
Value: 188=h26c1Ktha7fCQTx8rXgLyATyITJ321259935-5
Purpose: NID is used by Google to customize ads to your Google search. With the help of the cookie, Google "remembers" your most frequently entered search queries or your previous interaction with ads. This way, you will always get tailored ads. The cookie contains a unique ID that Google uses to collect your personal preferences for advertising purposes.
Expiration date: after 6 months

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Note: We can not guarantee completeness in the details of the stored data. Especially when using cookies, changes can never be ruled out. To identify the cookie NID, a separate test page was created, where only Google Maps was included.

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How long and where is the data stored?

Google servers are located in data centers around the world. However, most servers are located in America. For this reason, your data is also increasingly stored in the USA. You can read exactly where Google's data centers are located here: https://www.google.com/about/datacenters/inside/locations/?hl=de

Google distributes the data on different data carriers. This allows the data to be retrieved more quickly and provides better protection against any attempts to tamper with it. Each data center also has special emergency programs. If, for example, there are problems with Google's hardware or a natural disaster cripples the servers, the data will pretty much remain protected anyway.

Some data Google stores for a set period of time. For other data, Google only offers the option to delete it manually. Furthermore, the company also anonymizes information (such as advertising data) in server logs by deleting a portion of the IP address and cookie information after 9 and18 months, respectively.

How can I delete my data or prevent data retention?

With the automatic location and activity data deletion feature introduced in 2019, location and web/app activity information will be stored for either 3 or 18 months, depending on your decision, and then deleted. In addition, you can also manually delete this data from your history at any time via your Google account. If you want to completely prevent your location tracking, you need to pause the "Web and App Activity" section in Google Account. Click "Data and personalization" and then click the "Activity setting" option. Here you can turn the activities on or off.

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In your browser, you can also disable, delete or manage individual cookies. Depending on which browser you use, this always works slightly differently. The following instructions show how to manage cookies in your browser:

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Chrome: Delete, enable, and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: delete and manage cookies

Microsoft Edge: Deleting and Managing Cookies

If you generally don't want cookies, you can set your browser to notify you whenever a cookie is about to be set. This way, you can decide for each individual cookie whether to allow it or not.

Google is an active participant in the EU-U.S. Privacy Shield Framework, which governs the accurate and secure transfer of personal data. For more information, please visit https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI. If you would like to learn more about Google's data processing practices, we encourage you to review the company's in-house privacy policy at https://policies.google.com/privacy?hl=de.

Google Fonts Privacy Policy

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On our website we use Google Fonts. These are the "Google Fonts" of the company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

For the use of Google Fonts you do not have to log in or store a password. Furthermore, no cookies are stored in your browser. The files (CSS, fonts/fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, the requests for CSS and fonts are completely separate from all other Google services. If you have a Google account, you do not need to worry that your Google account information, while using Google Fonts, will be transmitted to Google. Google records the usage of CSS (Cascading Style Sheets) and the fonts used and stores this data securely. We will take a detailed look at exactly what the data storage looks like.

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What are Google Fonts?

Google Fonts (formerly Google Web Fonts) is a directory of over 800 fonts that Google makes available to its users for free.

Many of these fonts are released under the SIL Open Font License, while others are released under the Apache license. Both are free software licenses.

Why do we use Google Fonts on our website?

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With Google Fonts, we can use fonts on our own website, but we don't have to upload them to our own server. Google Fonts is an important component in keeping the quality of our website high. All Google Fonts are automatically optimized for the web and this saves data volume and is a big advantage especially for mobile use. When you visit our site, the low file size ensures a fast loading time. Furthermore, Google Fonts are secure web fonts. Different image synthesis systems (rendering) in different browsers, operating systems and mobile devices can lead to errors. Such errors can sometimes visually distort texts or entire web pages. Thanks to the fast Content Delivery Network (CDN), there are no cross-platform problems with Google Fonts. Google Fonts supports all major browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod). So we use Google Fonts to make sure that all our online service is as beautiful and consistent as possible.

What data is stored by Google?

When you visit our website, the fonts are reloaded via a Google server. Through this external call, data is transmitted to the Google servers. Thus, Google also recognizes that you or your IP address visit our website. The Google Fonts API is designed to reduce the use, storage, and collection of end-user data to what is necessary for proper font delivery. API, by the way, stands for "Application Programming Interface" and serves, among other things, as a data transmitter in the software field.

Google Fonts stores CSS and font requests securely at Google and is thus protected. Through the collected usage figures, Google can determine how well the individual fonts are received. Google publishes the results on internal analysis pages, such as Google Analytics. In addition, Google also uses data from its own web crawler to determine which websites are using Google fonts. This data is published to the Google Fonts BigQuery database. Entrepreneurs and developers use Google's BigQuery web service to be able to examine and move large amounts of data.

However, it is still important to bear in mind that each Google Font request also automatically transmits information such as language settings, IP address, browser version, browser screen resolution and browser name to the Google servers. Whether this data is also stored cannot be clearly determined or is not clearly communicated by Google.

How long and where is the data stored?

Requests for CSS assets are stored by Google for one day on its servers, which are mainly located outside the EU. This allows us to use fonts with the help of a Google stylesheet. A stylesheet is a format template that can be used to easily and quickly change, for example, the design or font of a web page.

The font files are stored by Google for one year. Google pursues with it the goal of improving the loading time of web pages in principle. When millions of web pages reference the same fonts, they are cached after the first visit and immediately reappear on all other web pages visited later. Sometimes Google updates font files to reduce file size, increase language coverage, and improve design.

How can I delete my data or prevent data storage?

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Those data that Google stores for a day or a year can not simply be deleted. The data is automatically transmitted to Google when the page is called up. To be able to delete this data prematurely, you must contact Google support at https://support.google.com/?hl=de&tid=321259935. Data storage you prevent in this case only if you do not visit our site.

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Unlike other web fonts, Google allows us unlimited access to all fonts. So we can access an unlimited sea of fonts and get the most out of them for our website. You can find out more about Google Fonts and other issues at https://developers.google.com/fonts/faq?tid=321259935. There, Google addresses privacy-related matters, but really detailed information about data storage is not included. It is relatively difficult to get really precise information from Google about stored data.

What data is basically collected by Google and what it is used for can also be found at https://www.google.com/intl/de/policies/privacy/.

Google Fonts Local Privacy Policy

On our website, we use Google Fonts from the company Google Inc. The company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for the European region. We have embedded the Google fonts locally, i.e. on our web server - not on Google's servers. As a result, there is no connection to Google servers and therefore no data transfer or storage.

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What are Google Fonts?

In the past, Google Fonts were also called Google Web Fonts. This is an interactive directory of over 800 fonts that Google provides for free. With Google Fonts, you could use fonts without uploading them to your own server. But to prevent any information transfer to Google servers in this regard, we have downloaded the fonts to our server. In this way, we act in a privacy-compliant manner and do not send any data to Google Fonts.

Unlike other web fonts, Google allows us unlimited access to all fonts. So we can access an unlimited sea of fonts to get the most out of our website. You can find out more about Google Fonts and other issues at https://developers.google.com/fonts/faq?tid=321259935.

OpenStreetMap Privacy Policy

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We have embedded map sections of the online mapping tool "OpenStreetMap" on our website. This is a so-called open source mapping, which we can access via an API (interface). This function is offered by OpenStreetMap Foundation, St John's Innovation Centre, Cowley Road, Cambridge, CB4 0WS, United Kingdom. By using this map function, your IP address will be forwarded to OpenStreetMap. This privacy policy explains why we use features of the OpenStreetMap tool, where which data is stored and how you can prevent this data storage.

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What is OpenStreetMap?

The OpenStreetMap project was launched in 2004. The goal of the project is and was to create a free map of the world. Users collect data worldwide about buildings, forests, rivers and roads, for example. Over the years, an extensive digital world map has been created by users themselves. Of course, the map, not complete, but in most regions with a lot of data.

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Why do we use OpenStreetMap on our website?

Our website should first and foremost be helpful to you. And from our point of view, it is always helpful when you can find information quickly and easily. On the one hand, this is of course about our services and products, on the other hand, you should also have access to other helpful information. That's why we also use the OpenStreetMap map service. Because this way we can show you, for example, exactly how to find our company. The map will show you the best way to us and your journey will be a breeze.

What data is stored by OpenStreetMap?

When you visit one of our websites that offers OpenStreetMap, user data is transmitted to the service and stored there. OpenStreetMap collects, for example, information about your interactions with the digital map, your IP address, data about your browser, device type, operating system and on what day and time you used the service. Tracking software is also used to record user interactions for this purpose. The company specifies the analysis tool "Piwik" here in its own privacy policy.

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The data collected is subsequently accessible to the relevant working groups of the OpenStreetMap Foundation. According to the company, personal data is not shared with other individuals or companies unless legally necessary. The third-party provider Piwik does store your IP address, but in truncated form.

The following cookie may be set in your browser when you interact with OpenStreetMap on our website:

Name: _osm_location
Value: 9.63312%7C52. 41500%7C17%7CM
Purpose: The cookie is needed to unlock OpenStreetMap content.
Expiration date: after 10 years

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If you want to view the full-screen map, you will be linked to the OpenStreetMap website. There, among other things, the following cookies can be stored in your browser:

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Name: _osm_totp_token
Value: 148253321259935-2
Purpose: This cookie is used to ensure the operation of the map section.
Expiration date: after one hour

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Name: _osm_session
Value: 1d9bfa122e0259d5f6db4cb8ef653a1c
Purpose: The cookie can be used to store session information (i.e. user behavior).
Expiration date: after session end

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Name: _pk_id.1 .cf09
Value: 4a5.1593684142.2.1593688396.1593688396321259935-9
Purpose: This cookie is set by Piwik to store or measure user data such as click behavior.
Expiration date: after one year

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How long and where will the data be stored?

The API servers, databases, and ancillary services servers are currently located in the United Kingdom (Great Britain and Northern Ireland) and the Netherlands. Your IP address and user information, which is stored in an abbreviated form by the Piwik web analytics tool, is deleted after 180 days.

How can I delete my data or prevent data storage?

You have the right to access your personal data and object to its use and processing at any time. You can manage, delete or deactivate cookies that may be set by OpenStreetMap in your browser at any time. However, this will prevent the service from working to its full extent. For each browser, managing, deleting or disabling cookies works slightly differently. Below are links to instructions for the most popular browsers:

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Chrome: Delete, enable, and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: delete and manage cookies

Microsoft Edge: Deleting and Managing Cookies

If you want to learn more about OpenStreetMap's data processing, we recommend reading their privacy policy at https://wiki.osmfoundation.org/wiki/Privacy_Policy.

Mapbox API Privacy Policy

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On our website we use the Mapbox API of the American software company Mapbox Inc, 740 15th Street NW, 5th Floor, District of Columbia 20005, USA. Mapbox is an online mapping tool (open source mapping) that is accessed via an interface (API). By using this tool, your IP address, among other things, is forwarded to Mapbox and stored. In this privacy policy, you can learn more about the features of the tool, why we use it, and most importantly, what data is stored and how you can prevent it.

What is Mapbox API?

Mapbox is an American software company that provide custom online maps for websites. Mapbox can be used to illustrate content on our website or graphically display directions, for example. The maps can be very easily integrated into our website using small code snippets (JavaScript code). Among other things, Mapbox offers a mobile-friendly environment, route information is provided in real time, and data is displayed in a visualized manner.

Why do we use Mapbox API on our website?

We also want to provide you with a comprehensive service on our website and this should not simply end with our services or products. No, our entire content should also be useful to you. And this also includes, for example, maps that show you the way to our company.

What data is stored by Mapbox API?

When you visit one of our subpages that has an embedded online map from Mapbox, data about your user behavior may be collected and stored. This must be so that the embedded online maps function properly. It may also be that collected data is passed on to third parties by Mapbox, but not personal data. This happens either when it is necessary for legal reasons or when Mapbox explicitly commissions another company to do so. The map content is transmitted directly to your browser and integrated into our website.

Mapbox automatically collects certain technical information when requests are made to the APIs. In addition to your IP address, this includes, for example, browser information, your operating system, content of the request, limited location and usage data, the URL of the visited website and the date and time of the website visit. According to Mapbox, the data is only used to improve its own products. In addition, Mapbox also collects randomly generated IDs to analyze user behavior and determine the number of active users.

When you use one of our sub-sites and interact with an online map, Mapbox sets the following cookie in your browser:

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Name: ppcbb-enable-content-mapbox_js
Value: 1605795587321259935-4
Purpose: We have not been able to find out more detailed information about the purpose of the cookie to date.
Expiration date: after one year

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Note: In our tests, we did not find a cookie in the Chrome browser, but we did in other browsers.

Where and how long is data stored?

The collected data is stored and processed on American servers of the company Mapbox. Your IP address is kept for 30 days for security reasons and then deleted. Randomly generated IDs (not personal data) that analyze the use of the APIs are deleted after 36 months.

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How can I delete my data or prevent the data from being stored?

If you do not want Mapbox to process data about you or your user behavior, you can disable JavaScript in your browser settings. Of course, you will then also no longer be able to use the corresponding functions to the full extent.

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You have the right to access your personal data and object to its use and processing at any time. You can manage, delete or disable cookies that may be set by Mapbox API in your browser at any time. However, this may cause the service to stop working completely. For each browser, managing, deleting or disabling cookies works slightly differently. Below are links to instructions for the most popular browsers:

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Chrome: Delete, enable, and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: delete and manage cookies

Microsoft Edge: Deleting and Managing Cookies

If you want to learn more about Mapbox's data processing, we recommend reading the company's privacy policy at Google Analytics Privacy Policy.

We use on our website the analysis tracking tool Google Analytics (GA) of the American company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google Analytics collects data about your actions on our website. For example, when you click on a link, this action is stored in a cookie and sent to Google Analytics. Using the reports we receive from Google Analytics, we can better tailor our website and service to your preferences. In the following, we will go into more detail about the tracking tool and, in particular, inform you about what data is stored and how you can prevent it.

What is Google Analytics?

Google Analytics is a tracking tool used to analyze traffic to our website. In order for Google Analytics to work, a tracking code is built into the code of our website. When you visit our website, this code records various actions you take on our website. Once you leave our website, this data is sent to the Google Analytics servers and stored there.

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Google processes the data and we receive reports about your user behavior. These reports may include, but are not limited to:

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  • Target group reports: via target group reports, we get to know our users better and know more precisely who is interested in our service.
  • Display reports: display reports allow us to analyze and improve our online advertising more easily.
  • Acquisition reports: acquisition reports give us helpful information on how to get more people interested in our service.
  • Behavior reports: this tells us how you interact with our website. We can track what path you take on our site and what links you click on.
  • Conversion reports: conversion is the name given to a process where you take a desired action based on a marketing message. For example, when you go from a mere website visitor to a buyer or newsletter subscriber. These reports help us learn more about how our marketing efforts are working for you. This is how we want to increase our conversion rate.
  • Real-time reports: Here we always find out immediately what is currently happening on our website. For example, we can see how many users are currently reading this text.

Why do we use Google Analytics on our website?

Our goal with this website is clear: we want to provide you with the best possible service. Google Analytics statistics and data help us achieve this goal.

The statistically evaluated data shows us a clear picture of the strengths and weaknesses of our website. On the one hand, we can optimize our site so that it is found more easily by interested people on Google. On the other hand, the data helps us to better understand you as a visitor. Thus, we know very well what we need to improve on our website in order to provide you with the best possible service. The data also helps us to carry out our advertising and marketing measures in a more individual and cost-effective way. After all, it only makes sense to show our products and services to people who are interested in them.

What data is stored by Google Analytics?

Google Analytics uses a tracking code to create a random, unique ID that is associated with your browser cookie. This is how Google Analytics recognizes you as a new user. The next time you visit our site, you will be recognized as a "returning" user. All collected data is stored together with this user ID. This is how it is possible to evaluate pseudonymous user profiles in the first place.

Through identifiers such as cookies and app instance IDs, your interactions on our website are measured. Interactions are all types of actions you take on our website. If you also use other Google systems (such as a Google account), data generated through Google Analytics may be linked to third-party cookies. Google does not share Google Analytics data unless we, as the website operator, authorize it. Exceptions may occur when required by law.

The following cookies are used by Google Analytics:

Name: _ga
Value: 2.1326744211.152321259935-5
Purpose: By default, analytics.js uses the cookie _ga to store the user ID. Basically, it is used to distinguish the website visitors.
Expiration date: after 2 years

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Name: _gid
Value: 2.1687193234. 152321259935-1
Purpose: The cookie is also used to distinguish website visitors.
Expiration date: after 24 hours

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Name: _gat_gtag_UA_<property-id>
Value: 1
Purpose: Used to lower the request rate. When Google Analytics is deployed via Google Tag Manager, this cookie is named _dc_gtm_ <property-id>.
Expiration date:after 1 minute

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Name: AMP_TOKEN
Value: not specified
Purpose: The cookie has a token that can be used to retrieve a user ID from the AMP client ID service. Other possible values indicate a logout, a request or an error.
Expiration date: after 30 seconds up to one year

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Name: __utma
Value: 1564498958.1564498958.1564498958. 1
Purpose: This cookie is used to track your behavior on the website and measure performance. The cookie is updated every time information is sent to Google Analytics.
Expiration date: after 2 years

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Name: __utmt
Value: 1
Purpose: The cookie is used like _gat_gtag_UA_<property-id> to throttle the request rate.
Expiration date: after 10 minutes

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Name: __utmb
Value: 3.10.1564498958
Purpose: This cookie is used to determine new sessions. It is updated every time new data or info is sent to Google Analytics.
Expiration date: after 30 minutes

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Name: __utmc
Value: 167421564
Purpose: This cookie is used to set new sessions for returning visitors. This is a session cookie, and it is only stored until you close the browser again.
Expiration date: After closing the browser

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Name: __utmz
Value: m|utmccn=(referral)|utmcmd=referral|utmcct=/
Purpose: The cookie is used to identify the source of traffic to our website. That is, the cookie stores from where you came to our website. This may have been another page or an advertisement.
Expiration date: after 6 months

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Name: __utmv
Value: not specified
Purpose: The cookie is used to store custom user data. It is updated whenever information is sent to Google Analytics.
Expiration date: after 2 years

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Note: This list cannot claim to be exhaustive, as Google is always changing its choice of cookies.

Here we show you an overview of the most important data collected by Google Analytics:

Heatmaps: Google creates so-called heatmaps. About heatmaps you see exactly those areas that you click. So we get information where you are "on the road" on our site.

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Session duration: Google defines session duration as the time you spend on our site without leaving. If you have been inactive for 20 minutes, the session ends automatically.

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Bounce rate: A bounce is when you view only one page on our site and then leave.

Account creation: When you create an account or make an order on our website, Google Analytics collects this data.

IP address: The IP address is only displayed in abbreviated form, so that no unique assignment is possible.

Location: The IP address can be used to determine the country and your approximate location. This process is also called IP- location determination.

Technical information: Technical information includes your browser type, Internet service provider, or screen resolution.

Source of origin: Google Analytics respectively us, is of course also interested in through which website or which advertisement you came to our site.

Other data are contact details, any ratings, playing media (for example, if you play a video through our site), sharing content via social media or adding to your favorites. This list is not intended to be exhaustive and is provided only as a general guide to data storage by Google Analytics.

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How long and where is the data stored?

Google has your servers spread all over the world. Most servers are located in America and consequently your data is mostly stored on American servers. You can find out exactly where Google's data centers are located here: https://www.google.com/about/datacenters/inside/locations/?hl=de

Your data is distributed on different physical media. This has the advantage that the data can be retrieved more quickly and is better protected from tampering. In each Google data center, there are corresponding emergency programs for your data. If, for example, Google's hardware fails or natural disasters paralyze servers, the risk of a service interruption at Google still remains low.

By default, Google Analytics is set to retain your user data for 26 months. Then your user data is deleted. However, we have the option to choose the retention period of user data ourselves. For this purpose, we have five variants at our disposal:

  • Deletion after 14 months
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  • Deletion after 26 months
  • Deletion after 38 months
  • Deletion after 50 months
  • No automatic deletion

Once the specified period has expired, data is deleted once a month. This retention period applies to your data associated with cookies, user recognition and advertising IDs (e.g. DoubleClick domain cookies). Reporting results are based on aggregated data and are stored separately from user data. Aggregated data is an amalgamation of individual data into a larger entity.

How can I delete my data or prevent data storage?

Under European Union data protection law, you have the right to access, update, delete or restrict your data. Using the browser add-on to disable Google Analytics JavaScript (ga.js, analytics.js, dc.js), you can prevent Google Analytics from using your data. You can download and install the browser add-on at https://tools.google.com/dlpage/gaoptout?hl=de. Please note that this add-on only disables data collection by Google Analytics.

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If you basically want to disable, delete or manage cookies (independent of Google Analytics), there are separate instructions for each browser:

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Chrome: Delete, Enable and Manage Cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: delete and manage cookies

Microsoft Edge: Deleting and Managing Cookies

Google Analytics is an active participant in the EU-U.S. Privacy Shield Framework, which governs the accurate and secure transfer of personal data. For more information, please visit https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=321259935. We hope we were able to provide you with the most important information about Google Analytics data processing. If you want to learn more about the tracking service, we recommend these two links: http://www.google.com/analytics/terms/de.html and https://support.google.com/analytics/answer/6004245?hl=de.

Google Analytics IP anonymization

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We have implemented Google Analytics IP address anonymization on this website. This feature was developed by Google to enable this website to comply with applicable data protection regulations and recommendations of local data protection authorities when they prohibit storage of the full IP address. The anonymization or masking of the IP takes place as soon as the IP addresses arrive at the Google Analytics data collection network and before any storage or processing of the data takes place.

For more information on IP anonymization, please visit https://support.google.com/analytics/answer/2763052?hl=de.

Google Analytics reports on demographic characteristics and interests

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We have turned on promotional reporting features in Google Analytics. The Demographic Characteristics and Interests reports include information about age, gender, and interests. This allows us - without being able to assign this data to individual persons - to get a better picture of our users. You can learn more about the advertising features at https://support.google.com/analytics/answer/3450482?hl=de_AT&utm_id=ad.

You can opt out of the use of your Google account activity and information by checking the box under "Advertising Settings" on https://adssettings.google.com/authenticated.

Google Analytics deactivation link

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If you click on the following deactivation link, you can prevent Google from collecting further visits to this website. Note: Deleting cookies, using the incognito/private mode of your browser, or using a different browser will result in data being collected again.

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Disable Google Analytics

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Google Analytics Data Processing Addendum

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We have entered into a direct customer agreement with Google for the use of Google Analytics by accepting the "Data Processing Addendum" in Google Analytics.

More about the data processing addendum for Google Analytics can be found here: https://support.google.com/analytics/answer/3379636?hl=de&utm_id=ad

Google Analytics Google Signals Privacy Policy

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We have enabled Google signals in Google Analytics. This updates existing Google Analytics features (advertising reports, remarketing, cross-device reports, and interest and demographic reports) to provide aggregated and anonymized data from you, provided you have allowed personalized ads in your Google account.

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What makes this special is that it is cross-device tracking. That means your data can be analyzed across devices. By enabling Google signals, data is collected and linked to the Google account. Google can thus recognize, for example, if you view a product on our website via a smartphone and only buy the product later via a laptop. Thanks to the activation of Google signals, we can launch cross-device remarketing campaigns that would otherwise not be possible in this form. Remarketing means that we can also show you our offer on other websites.

In Google Analytics, Google signals also collect other visitor data such as location, search history, YouTube history and data about your actions on our website. This gives us better advertising reports from Google and more useful information about your interests and demographics. This includes your age, what language you speak, where you live, or what gender you are. Furthermore, social criteria such as your profession, your marital status or your income are also added. All these characteristics help Google Analytics to define groups of people or target groups.

The reports also help us to better assess your behavior, wishes and interests. This allows us to optimize and adapt our services and products for you. By default, this data expires after 26 months. Please note that this data collection only occurs if you have allowed personalized advertising in your Google account. This is always aggregated and anonymous data and never individual person data. In your Google account, you can manage this data or also delete it.

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Facebook Pixel Privacy Policy

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We use the Facebook pixel from Facebook on our website. For this we have implemented a code on our website. The Facebook pixel is a snippet of JavaScript code that loads a collection of functions that allow Facebook to track your user actions, provided you have come to our website via Facebook ads. For example, when you purchase a product on our website, the Facebook pixel is triggered and stores your actions on our website in one or more cookies. These cookies allow Facebook to match your user data (customer data such as IP address, user ID) with your Facebook account data. Then Facebook deletes this data again. The collected data is anonymous and not visible to us and can only be used in the context of ad placements. If you yourself are a Facebook user and are logged in, the visit to our website is automatically assigned to your Facebook user account.

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We want to show our services or products only to those people who are really interested in them. With the help of Facebook pixels, our advertising measures can be better tailored to your wishes and interests. Thus, Facebook users (if they have allowed personalized advertising) get to see appropriate advertising. Furthermore, Facebook uses the collected data for analysis purposes and its own advertisements.

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In the following, we show you those cookies that were set by embedding Facebook Pixel on a test page. Please note that these are only sample cookies. Different cookies are set depending on the interaction on our website.

Name: _fbp
Value: fb.1 .1568287647279.257405483-6321259935-7
Purpose: This cookie is used by Facebook to display promotional products.
Expiration date: after 3 months

Name: fr
Value: 0aPf312HOS5Pboo2r..Bdeiuf...1.0.Bdeiuf.
Purpose: This cookie is used to make Facebook Pixel work properly.
Expiration date: after 3 months

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Name: comment_author_50ae8267e2bdf1253ec1a5769f48e062321259935-3
Wert: author's name
Purpose: This cookie stores the text and name of a user who leaves a comment, for example.
Expiration date: after 12 months

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Name: comment_author_url_50ae8267e2bdf1253ec1a5769f48e062
Wert: https%3A%2F%2Fwww. testsite...%2F (author's URL)
Purpose: This cookie stores the URL of the website that the user enters in a text field on our website.
Expiration date: after 12 months

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Name: comment_author_email_50ae8267e2bdf1253ec1a5769f48e062
Wert: Author's email address
Purpose: This cookie stores the user's email address if they have provided it on the website.
Expiration date: after 12 months

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Note: The above cookies refer to an individual user behavior. Especially when using cookies, Facebook changes can never be ruled out.

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If you are logged into Facebook, you can change your ad settings yourself at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. If you're not a Facebook user, http://www.youronlinechoices.com/de/praferenzmanagement/ is basically where you can manage your usage-based online advertising. There you have the option to disable or enable providers.

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If you want to learn more about Facebook's privacy practices, we recommend checking out the company's own data policies at https://www.facebook.com/policy.php.

Facebook Automatic Enhanced Matching Privacy Policy

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We have also enabled Automatic Advanced Matching as part of the Facebook Pixel feature. This feature of the Pixel allows us to send hashed emails, name, gender, city, state, zip code, and date of birth or phone number as additional information to Facebook if you have provided us with this data. This activation allows us to more accurately tailor advertising campaigns on Facebook to people who are interested in our services or products.

Google Site Kit Privacy Policy

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We have integrated into our website the WordPress plugin Google Site Kit of the American company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With Google Site Kit, we can quickly and easily view statistics that come from various Google products such as Google Analytics directly in our WordPress dashboard. The tool or the tools included in Google Site Kit also collect, among other things, personal data from you. In this privacy policy, we explain why we use Google Site Kit, how long and where data is stored and which other privacy texts are relevant for you in this context.

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What is Google Site Kit?

Google Site Kit is a plugin for the WordPress content management system. With this plugin we can view important website analytics statistics directly in our dashboard. These are statistics that are collected by other Google products. First and foremost, from Google Analytics. In addition to Google Analytics, Google Search Console, Page Speed Insight, Google AdSense, Google Optimize and Google Tag Manager services can also be linked to Google Site Kit.

Why do we use Google Site Kit on our website?

As a service provider, it is our job to provide you with the best possible experience on our website. We want you to feel comfortable on our website and find exactly what you are looking for quickly and easily. Statistical evaluations help us to get to know you better and to adapt our offer to your wishes and interests. We use various Google tools for these evaluations. Site Kit makes our work much easier in this regard, because we can view and analyze the statistics of Google products right in the dashboard. So we don't have to log in separately for each tool. Site Kit thus always provides a good overview of the most important analytics data.

What data is stored by Google Site Kit?

If you have actively consented to tracking tools in the cookie notice (also called script or banner), Google products such as Google Analytics will set cookies and send data from you, for example about your user behavior, to Google, where it will be stored and processed. Among them, personal data such as your IP address is also stored.

For more detailed information on the individual services, we have separate text sections in this privacy policy. For example, take a look at our privacy policy on Google Analytics. Here we go into great detail about the data collected. You will learn how long Google Analytics stores, manages and processes data, which cookies may be used and how you can prevent data storage. Likewise, we also have our own privacy statements with comprehensive information for other Google services, such as Google Tag Manager or Google AdSense.

In the following, we show you exemplary Google Analytics cookies that can be set in your browser, provided that you have agreed in principle to data processing by Google. Please note that these cookies are only a selection:

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Name: _ga
Value:2.1326744211.152321259935-2
Purpose: By default, analytics.js uses the cookie _ga to store the user ID. Basically, it is used to distinguish website visitors.
Expiration date: after 2 years

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Name: _gid
Wert:2.1687193234. 152321259935-7
Purpose: This cookie is also used to distinguish website visitors.
Expiration date: after 24 hours

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Name: _gat_gtag_UA_<property-id>
Value: 1
Purpose: This cookie is used to lower the request rate.
Expiration date:after 1 minute

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How long and where is the data stored?

Google stores collected data on its own Google servers, which are distributed around the world. Most servers are located in the United States and therefore it is easily possible that your data is also stored there. At https://www.google.com/about/datacenters/inside/locations/?hl=de you can see exactly where the company provides servers.

Data collected by Google Analytics is retained for a standard 26 months. After that, your user data is deleted. The retention period applies to all data associated with cookies, user recognition, and advertising IDs.

How can I delete my data or prevent data retention?

You always have the right to obtain information about your data, have your data deleted, corrected or restricted. In addition, you can also disable, delete or manage cookies in your browser at any time. Here we show you the corresponding instructions for the most popular browsers:

Chrome: Delete, enable, and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: delete and manage cookies

Microsoft Edge: Deleting and managing cookies

Google is an active participant in the EU-U.S. Privacy Shield Framework, which governs the accurate and secure transfer of personal data. For more information, please visit https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=321259935. To learn more about Google's data processing, we encourage you to review Google's comprehensive privacy policy at https://policies.google.com/privacy?hl=de.

Newsletter Privacy Policy

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When you sign up for our newsletter you submit the above personal information and give us the right to contact you via email. We use the data stored in the context of the registration to the newsletter exclusively for our newsletter and do not pass them on.

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Should you unsubscribe from the newsletter - you will find the link for this at the very bottom of every newsletter - then we will delete all the data that was stored with the registration to the newsletter.

MailChimp Privacy Policy

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Like many other websites, we also use the services of the newsletter company MailChimp on our website. The operator of MailChimp is the company The Rocket Science Group, LLC, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308 USA. Thanks to MailChimp, we can send you interesting news very easily via newsletter. With MailChimp, we don't have to install anything and can still draw from a pool of really useful features. In the following, we will go into more detail about this email marketing service and inform you about the most important privacy-related aspects.

What is MailChimp?

MailChimp is a cloud-based newsletter management service. "Cloud-based" means that we don't have to install MailChimp on our own computer or server. Instead, we use the service through an IT infrastructure - available over the Internet - on an external server. This way of using a software is also called SaaS (Software as a Service)

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With MailChimp, we can choose from a wide range of different email types. Depending on what we want to achieve with our newsletter, we can run single campaigns, regular campaigns, autoresponders (automatic email), A/B tests, RSS campaigns (sending out in predefined time and frequency) and follow-up campaigns.

Why do we use MailChimp on our website?

Basically, we use a newsletter service so that we can keep in touch with you. We want to tell you what's new with us or what attractive offers we currently have in our program. For our marketing activities we always look for the simplest and best solutions. And that's why we chose Mailchimp's newsletter management service. Although the software is very easy to use, it offers a large number of helpful features. Thus, we can design interesting and beautiful newsletters in just a short time. Through the design templates offered, we make each newsletter completely individual and thanks to the "Responsive Design", our content is also displayed legibly and beautifully on your smartphone (or other mobile device).

Through tools such as the A/B test or the extensive analysis options, we see very quickly how our newsletters are received by you. So we can react if necessary and improve our offer or our services.

Another advantage is the "cloud system" of Mailchimp. The data is not stored and processed directly on our server. We can retrieve the data from external servers and save our storage space in this way. In addition, the maintenance effort is significantly reduced.

What data is stored by MailChimp?

Rocket Science Group LLC (MailChimp) maintains online platforms that allow us to contact you (if you have subscribed to our newsletter). When you become a subscriber to our newsletter via our website, you confirm by email that you are a member of an email list of MailChimp. So that MailChimp can also prove that you have subscribed to the "list provider", the date of subscription and your IP address are stored. Furthermore, MailChimp stores your email address, name, physical address and demographic information, such as language or location.

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This information is used to send you emails and enable certain other MailChimp features (such as newsletter evaluation)

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MailChimp also shares information with third-party vendors to provide better services. MailChimp also shares some information with third-party advertising partners to better understand the interests and concerns of its customers in order to provide more relevant content and targeted advertising.

MailChimp also shares information with third-party advertising partners to better understand the interests and concerns of its customers in order to provide more relevant content and targeted advertising.

Through so-called "web beacons" (which are small graphics in HTML emails), MailChimp can determine whether the email has arrived, whether it has been opened, and whether links have been clicked. All this information is stored on the MailChimp servers. This gives us statistical evaluations and allows us to see exactly how well our newsletter was received by you. In this way, we can adapt our offer much better to your wishes and improve our service.

MailChimp may also use this data to improve its own service. This can, for example, technically optimize the dispatch or determine the location (country) of the recipient.

The following cookies may be set by Mailchimp. This is not a complete cookie list, but is rather an exemplary selection:

Name: AVESTA_ENVIRONMENT
Value: Prod
Purpose: This cookie is necessary to provide the Mailchimp services. It is always set when a user signs up for a newsletter mailing list.
Expiration date: after session end

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Name: ak_bmsc
Value: F1766FA98C9BB9DE4A39F70A9E5EEAB55F6517348A7000001321259935-3
Purpose: The cookie is used to be able to distinguish a human from a bot. This allows for secure reports on website usage.
Expiration date: after 2 hours

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Name: bm_sv
Value: A5A322305B4401C2451FC22FFF547486~FEsKGvX8eovCwTeFTzb8//I3ak2Au…
Verwendungszweck: The cookie is from MasterPass Digital Wallet (a MasterCard service) and is used to offer a visitor a virtual payment transaction in a secure and easy way. For this purpose, the user is anonymously identified on the website.
Expiration date: after 2 hours

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Name: _abck
Wert: 8D545C8CCA4C3A50579014C449B045321259935-9
Verwendungszweck: We could not find out more information about the purpose of this cookie
Expiration date: after one year

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Sometimes it may happen that you open our newsletter via a specified link for better viewing. This is the case, for example, if your email program does not work or the newsletter is not displayed properly. The newsletter is then displayed via a MailChimp website. MailChimp also uses cookies (small text files that store data on your browser) on its own websites. In the process, personal data may be processed by MailChimp and its partners (e.g. Google Analytics). This data collection is the responsibility of MailChimp and we have no influence on it. In the "Cookie Statement" of MailChimp (under: https://mailchimp.com/legal/cookies/) you can learn exactly how and why the company uses cookies.

How long and where is the data stored?

Since MailChimp is an American company, all data collected is also stored on American servers.

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In principle, the data remains permanently stored on Mailchimp's servers and is only deleted when a request is made by you. You can have us delete your contact. This permanently removes all your personal data for us and anonymizes you in the Mailchimp reports. However, you can also request MailChimp to delete your data directly. Then all your data will be removed there and we will receive a notification from MailChimp. After we receive the email, we have 30 days to delete your contact from all connected integrations.

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How can I delete my data or prevent the data from being stored?

You can withdraw your consent to receive our newsletter at any time within the email you receive by clicking on the link at the bottom. Once you have unsubscribed by clicking on the unsubscribe link, your data will be deleted from MailChimp.

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If you reach a MailChimp website via a link in our newsletter and cookies are set in your browser, you can delete or deactivate these cookies at any time.

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Disabling or deleting them works slightly differently depending on your browser. The following instructions show how to manage cookies in your browser:

Chrome: Delete, Enable and Manage Cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: delete and manage cookies

Microsoft Edge: Deleting and Managing Cookies

If you generally don't want cookies, you can set your browser to notify you whenever a cookie is about to be set. This way, you can decide for each individual cookie whether to allow it or not.

MailChimp is an active participant in the EU-U.S. Privacy Shield Framework whereby the correct and secure transfer of personal data is regulated. For more information, please visit https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&tid=321259935. You can learn more about MailChimp's use of cookies at https://mailchimp. com/legal/cookies/, you can read information about MailChimp's privacy policy (Privacy) at https://mailchimp.com/legal/privacy/.

MailChimp Order Data Processing Agreement

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We have entered into a Data Processing Addendum contract with MailChimp. This contract serves to safeguard your personal data and ensures that MailChimp adheres to the applicable data protection regulations and does not share your personal data with third parties.

For more information about this contract, please visit https://mailchimp.com/legal/data-processing-addendum/.

Google AdSense Privacy Policy

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We use Google AdSense on this website. This is an advertising program of the company Google Inc. In Europe, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google AdSense allows us to display ads on this website that match our theme. In this way, we offer you ads that ideally represent a real added value for you. In the course of this privacy policy on Google AdSense, we explain why we use Google AdSense on our website, what data is processed and stored from you and how you can prevent this data storage.

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What is Google AdSense?

The advertising program Google AdSense has now been around since 2003. Unlike Google Ads (formerly: Google AdWords), you can not place ads yourself here. Google AdSense displays advertisements on websites, such as ours. The biggest advantage of this advertising service compared to some others is that Google AdSense only shows you ads that match our content. Google has its own algorithm that calculates which ads you will see. Of course, we only want to show you ads that you are interested in and that offer you added value. Google checks which ads are suitable for our website and for our users based on your interests or your user behavior and based on our offer. At this point we would like to mention that we are not responsible for the selection of the advertisements. We only offer the advertising space with our website. The selection of the displayed advertising is made by Google. Since August 2013, the ads are also adapted to the respective user interface. That is, whether you visit our website from your smartphone, your PC or laptop, the ads adapt to your device.

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Why do we use Google AdSense on our website?

Running a quality website requires a lot of dedication and great effort. Basically, we are never done working on our website. We always try to maintain our site and keep it as up-to-date as possible. Of course, we also want to achieve economic success with this work. That's why we decided to use advertisements as a source of income. However, the most important thing for us is not to disturb your visit on our website by these ads. With the help of Google AdSense, you will only be offered advertising that fits our topics and your interests.

Similar to Google indexing for a website, a bot examines the relevant content and offers of our website. Then, the ads are matched for content and presented on the website. In addition to the content overlap between the ad and the website offer, AdSense also supports interest-based targeting. This means that Google also uses your data to offer advertising tailored to you. So you get advertising that ideally offers you real value and we have a higher chance of earning a little something.

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What data is stored by Google AdSense?

In order for Google AdSense to display customized advertising tailored to you, cookies are used, among other things. Cookies are small text files that store certain information on your computer.

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In AdSense, cookies are intended to enable better advertising. The cookies do not contain any personally identifiable data. However, it should be noted that Google considers data such as "pseudonymous cookie IDs" (name or other identifier is replaced by a pseudonym) or IP addresses as non-personally identifiable information. However, under the GDPR, these data may be considered personal data. Google AdSense sends a cookie to the browser after every impression (this is always the case when you see an ad), every click and every other activity that leads to a call to the Google AdSense servers. Provided that the browser accepts the cookie, it will be stored there.

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Third-party vendors may, as part of AdSense, place and read cookies in your browser or use web beacons to store data they receive through ad delivery on the website. Web beacons are small graphics that do log file analysis and log file recording. This analysis allows statistical analysis for online marketing.

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Google may collect certain information about your user behavior on our website through these cookies. This includes:

  • Information about how you interact with an ad (clicks, impression, mouse movements)
  • .
  • Information if an ad has already appeared in your browser at an earlier time. This data helps prevent an ad from appearing to you more often.

In the process, Google analyzes and evaluates the data on the displayed advertising media and your IP address. Google uses the data primarily to measure the effectiveness of an ad and to improve the advertising offer. This data is not linked to any personally identifiable information Google may have about you through other Google services.

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In the following, we introduce cookies that Google AdSense uses for tracking purposes. Here we refer to a test website that has Google AdSense installed exclusively:

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Name: uid
Value: 891269189321259935-8
Purpose: The cookie is stored under the domain adform.net. It provides a uniquely assigned, machine-generated user ID and collects data about activity on our website.
Expiration date: after 2 months

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Name: C
Value: 1
Purpose: This cookie identifies whether your browser accepts cookies. The cookie is stored at the domain track.adform.net.
Expiration date: after 1 month

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Name: cid
Value: 8912691894970695056,0,0,0,0
Purpose: This cookie is stored under the domain track. adform.net, stands for Client ID and is used to improve advertising for you. It can deliver more relevant ads to the visitor and helps improve campaign performance reports.
Expiration date: after 2 months

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Name: IDE
Value: zOtj4TWxwbFDjaATZ2TzNaQmxrU321259935-1
Purpose: The cookie is stored under the domain doubleclick. net. It is used to register your actions after viewing or clicking the ad. This allows us to measure how well an ad is received by our visitors.
Expiration date: after 1 month

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Name: test_cookie
Value: not specified
Purpose: With the help of the "test_cookie" you can check if your browser supports cookies at all. The cookie is stored under the domain doubleclick.net.
Expiration date: after 1 month

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Name: CT592996
Value:733366
Purpose: Stored under the domain adform.net. The cookie is set as soon as you click on an advertisement. We could not find out more detailed information about the use of this cookie.
Expiration date: after one hour

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Note: This enumeration cannot claim to be exhaustive, as experience has shown that Google also changes the choice of its cookies time and again.

How long and where is the data stored?

Google records your IP address and various activities you perform on the website. Cookies store this information about interactions on our website. According to Google, the company collects and stores the specified information in a secure manner on Google's in-house servers in the U.S.

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If you do not have a Google account or are not logged in, Google stores the collected data with a unique identifier (ID) mostly on your browser. The unique IDs stored in cookies are used, for example, to ensure personalized advertising. If you are logged into a Google account, Google may also collect personal data.

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Some of the data that Google stores can be deleted at any time (see next section). Much of the information stored in cookies is automatically deleted after a certain period of time. However, there is also data that is stored by Google for a longer period of time. This is the case when Google, due to economic or legal necessities, has to store certain data for an indefinite, longer period of time.

How can I delete my data or prevent data storage?

You always have the option to delete or disable cookies that are on your computer. How exactly this works depends on your browser.

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Here are the instructions on how to manage cookies in your browser:

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Chrome: Delete, enable, and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: delete and manage cookies

Microsoft Edge: Deleting and Managing Cookies

If you generally don't want cookies, you can set your browser to notify you whenever a cookie is about to be set. This way, you can decide for each individual cookie whether you allow the cookie or not. Downloading and installing this browser plug-in at https://support.google.com/ads/answer/7395996 will also disable all "advertising cookies". Keep in mind that by disabling these cookies, you are not preventing the ads, only the personalized ads.

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If you have a Google account, you can disable personalized ads on the https://adssettings.google.com/authenticated website. Again, you will continue to see ads, but they will no longer be customized to your interests. Still, ads are displayed based on a few factors, such as your location, browser type, and search terms used.

What data Google basically collects and what they use it for can be found at https://www.google.com/intl/de/policies/privacy/.

Google Ads (Google AdWords) Conversion Tracking Privacy Policy

We use Google Ads (formerly Google AdWords) as an online marketing measure to advertise our products and services. In this way, we want to draw more people's attention to the high quality of our offerings on the Internet. As part of our advertising measures through Google Ads, we use the conversion tracking of the company Google Inc. on our website. In Europe, however, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With the help of this free tracking tool, we can better adapt our advertising offer to your interests and needs. In the following article, we will go into more detail about why we use conversion tracking, what data is stored in the process, and how you can prevent this data storage.

What is Google Ads conversion tracking?

Google Ads (formerly Google AdWords) is the in-house online advertising system of Google Inc. We are convinced of the quality of our offer and want as many people as possible to get to know our website. In the online sector, Google Ads offers the best platform for this. Of course, we also want to get an accurate overview of the cost-benefit factor of our advertising campaigns. That's why we use the conversion tracking tool from Google Ads.

But what is a conversion actually? A conversion occurs when you go from being a purely interested website visitor to an acting visitor. This happens whenever you click on our ad and subsequently perform another action, such as visiting our website. With Google's conversion tracking tool, we record what happens after a user clicks on our Google Ads ad. For example, we can see whether products are purchased, services are used or whether users have signed up for our newsletter.

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Why do we use Google Ads conversion tracking on our website?

We use Google Ads to draw attention to our offer on other websites as well. The goal is to ensure that our advertising campaigns really reach only those people who are interested in our offers. With the conversion tracking tool we can see which keywords, ads, ad groups and campaigns lead to the desired customer actions. We see how many customers interact with our ads on a device and then make a conversion. Through this data, we can calculate our cost-benefit factor, measure the success of individual advertising measures and consequently optimize our online marketing measures. We can further use the data obtained to make our website more interesting for you and adapt our advertising offer even more individually to your needs.

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What data is stored with Google Ads conversion tracking?

We have included a conversion tracking tag or code snippet on our website to better analyze certain user actions. Now, when you click on one of our Google Ads ads, the cookie "Conversion" is stored on your computer (usually in the browser) or mobile device by a Google domain. Cookies are small text files that store information on your computer.

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Here is the data of the most important cookies for conversion tracking by Google:

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Name: Conversion
Value: EhMI_aySuoyv4gIVled3Ch0llweVGAEgt-mr6aXd7dYlSAGQ321259935-3
Purpose: This cookie stores every conversion you make on our site after coming to us through a Google Ad.
Expiration date: after 3 months

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Name: _gac
Value: 1.1558695989. EAIaIQobChMIiOmEgYO04gIVj5AYCh2CBAPrEAAYASAAEgIYQfD_BwE
Purpose: This is a classic Google Analytics cookie and is used to capture various actions on our website.
Expiration date: after 3 months

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Note: The cookie _gac appears only in conjunction with Google Analytics. The above enumeration has no claim to completeness, since Google always uses other cookies for analytical evaluation.

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As soon as you complete an action on our website, Google recognizes the cookie and saves your action as a so-called conversion. As long as you surf our website and the cookie has not yet expired, we and Google recognize that you have found us through our Google Ads ad. The cookie is read and sent back to Google Ads with the conversion data. It is also possible that other cookies are used to measure conversions. The conversion tracking of Google Ads can be further refined and improved with the help of Google Analytics. For ads that Google displays in various locations on the web, cookies named "__gads" or "_gac" may be set under our domain. Since September 2017, various campaign information from analytics.js is stored with the _gac cookie. The cookie stores this data as soon as you visit one of our pages for which the automatic tagging of Google Ads has been set up. Unlike cookies set for Google domains, Google can only read these conversion cookies when you are on our website. We do not collect or receive any personal data. We receive a report from Google with statistical evaluations. For example, we learn the total number of users who clicked on our ad and we see which advertising measures were well received.

How long and where is the data stored?

At this point we want to point out that we have no influence on how Google uses the collected data further. According to Google, the data is encrypted and stored on secure servers. In most cases, conversion cookies expire after 30 days and do not transmit any personal data. The cookies named "Conversion" and "_gac" (which is used in conjunction with Google Analytics) have an expiration date of 3 months.

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How can I delete my data or prevent data storage?

You have the option not to participate in the conversion tracking of Google Ads. If you deactivate the Google conversion tracking cookie via your browser, you block conversion tracking. In this case, you will not be included in the statistics of the tracking tool. You can change the cookie settings in your browser at any time. For each browser, this works slightly differently. Here are the instructions on how to manage cookies in your browser:

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Chrome: Delete, Enable and Manage Cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

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Internet Explorer: delete and manage cookies

Microsoft Edge: Deleting and Managing Cookies

If you generally don't want cookies, you can set your browser to notify you whenever a cookie is about to be set. This way, you can decide for each individual cookie whether you allow the cookie or not. Downloading and installing this browser plug-in at https://support.google.com/ads/answer/7395996 will also disable all "advertising cookies". Keep in mind that by disabling these cookies, you are not preventing the ads, only the personalized ads.

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By being certified for the U.S.-European data protection agreement "Privacy Shield", the American corporation Google LLC must comply with the data protection laws applicable in the EU. If you would like to learn more about Google's privacy policy, we recommend Google's general privacy policy: https://policies.google.com/privacy?hl=de.

Embedded Social Media Elements Privacy Policy

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We embed elements of social media services on our website to display images, videos and text.
By visiting pages that display these elements, data is transmitted from your browser to the respective social media service and stored there. We have no access to this data.
The following links will take you to the pages of the respective social media services where it is explained how they handle your data:

Facebook privacy policy

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We use selected tools from Facebook on our website. Facebook is a social media network owned by Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland. With the help of these tools we can offer you and people who are interested in our products and services the best possible offer. Below we provide an overview of the different Facebook tools, what data is sent to Facebook and how you can delete this data.

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What are Facebook tools?

Among many other products, Facebook also offers what it calls "Facebook Business Tools." This is the official name of Facebook. However, since the term is hardly known, we have chosen to call them simply Facebook Tools. Among them are:

  • Facebook Pixel
  • .
  • social plug-ins (such as the "Like" or "Share" button)
  • Facebook login
  • Account Kit
  • APIs (application programming interface)
  • SDKs (collection of programming tools)
  • Platform integrations
  • Plugins
  • Codes
  • Specifications
  • Documentations
  • Technologies and services

Through these tools, Facebook extends services and has the ability to obtain information about user activity outside of Facebook.

Why do we use Facebook tools on our website?

We want to show our services and products only to people who are really interested in them. With the help of advertisements (Facebook Ads) we can reach exactly these people. However, in order to show users suitable ads, Facebook needs information about people's wants and needs. Thus, information about user behavior (and contact data) on our website is made available to the company. As a result, Facebook collects better user data and can show interested people the appropriate advertising about our products or services. The tools thus enable tailored advertising campaigns on Facebook.

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Data about your behavior on our website is called "event data" by Facebook. This is also used for measurement and analysis services. Facebook can thus create "campaign reports" on our behalf about the impact of our advertising campaigns. Furthermore, analytics give us better insight into how you use our services, website or products. As a result, we use some of these tools to optimize your user experience on our website. For example, social plug-ins allow you to share content on our site directly on Facebook.

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What data is stored by Facebook tools?

By using individual Facebook tools, personal data (customer data) can be sent to Facebook. Depending on the tools used, customer data such as name, address, phone number, and IP address may be sent.

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Facebook uses this information to match the data with the data it itself has from you (if you are a Facebook member). Before customer data is sent to Facebook, a process called "hashing" takes place. This means that a data record of any size is transformed into a character string. This also serves to encrypt data.

In addition to contact data, "event data" is also transmitted. By "event data" we mean the information that we receive about you on our website. For example, which subpages you visit or which products you buy from us. Facebook does not share the information it receives with third parties (such as advertisers) unless the company has explicit permission or is legally required to do so. "Event data" may also be associated with contact information. This allows Facebook to offer better personalized advertising. After the aforementioned matching process, Facebook deletes the contact data again.

To be able to deliver ads in an optimized way, Facebook only uses event data if it has been combined with other data (collected by Facebook in other ways). Facebook also uses this event data for security, protection, development, and research purposes. Much of this data is transferred to Facebook via cookies. Cookies are small text files used to store data or information in browsers. Depending on the tools you use and whether you are a Facebook member, different numbers of cookies are created in your browser. We go into more detail about individual Facebook cookies in the descriptions of each Facebook tool. You can also learn general information about Facebook cookie use at https://www.facebook.com/policies/cookies.

How long and where is the data stored?

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Basically, Facebook stores data until it is no longer needed for its own services and Facebook products. Facebook has servers located around the world where your data is stored. Customer data, however, is deleted within 48 hours after it has been matched with its own user data.

How can I delete my data or prevent data storage?

In accordance with the Basic Data Protection Regulation, you have the right to information, correction, portability and deletion of your data.

Complete deletion of data only occurs if you delete your Facebook account completely. And this is how deleting your Facebook account works:

1) On the right side of Facebook, click Settings.

2) Then click on "Your Facebook information" in the left column.

3) Now click "Deactivation and deletion."

4) Now select "Delete account" and then click "Continue and delete account"

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5) Now enter your password, click "Next" and then click "Delete Account"

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The storage of data that Facebook receives via our site is done, among other things, via cookies (e.g. for social plugins). In your browser, you can disable, delete or manage individual or all cookies. Depending on which browser you use, this works in different ways. The following instructions show how to manage cookies in your browser:

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Chrome: Delete, Enable and Manage Cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: delete and manage cookies

Microsoft Edge: Deleting and Managing Cookies

If you generally don't want cookies, you can set your browser to notify you whenever a cookie is about to be set. This way, you can decide for each individual cookie whether you allow it or not.

Facebook is an active participant in the EU-U.S. Privacy Shield Framework, which governs the accurate and secure transfer of personal data. For more information, please visit https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC. We hope we have brought you closer to the most important information about the use and data processing by Facebook tools. If you want to learn more about how Facebook uses your data, we encourage you to review the data policies at https://www.facebook.com/about/privacy/update.

Facebook Social Plug-ins Privacy Policy

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On our website, so-called social plug-ins of the company Facebook Inc. are installed. You can recognize these buttons by the classic Facebook logo, such as the "Like" button (the hand with raised thumb) or by a clear "Facebook Plug-in" label. A social plug-in is a small part of Facebook that is integrated into our site. Each plug-in has its own function. The most commonly used functions are the familiar "Like" and "Share" buttons.

The following social plug-ins are offered by Facebook:

  • "Save" button
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  • "Like" button, Share, Send and Quote
  • Seiten-Plug-in
  • Kommentare
  • Messenger-Plug-in
  • Embedded posts and video player
  • Gruppen-Plug-in

On https://developers.facebook.com/docs/plugins you can get more information on how the individual plug-ins are used. We use the social plug-ins on the one hand to provide you with a better user experience on our site, and on the other hand because it allows Facebook to optimize our advertisements.

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If you have a Facebook account or have visited facebook.com before, Facebook has already set at least one cookie in your browser. In this case, your browser sends information to Facebook via this cookie as soon as you visit our site or interact with social plug-ins (e.g. the "Like" button)

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The information received is deleted or anonymized again within 90 days. According to Facebook, this data includes your IP address, which website you visited, the date, the time and other information relating to your browser.

To prevent Facebook from collecting a lot of data during your visit to our website and connecting it to Facebook data, you must log out (log off) from Facebook while visiting the website.

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If you are not logged into Facebook or do not have a Facebook account, your browser will send less information to Facebook because you have fewer Facebook cookies. Nevertheless, data such as your IP address or which website you are visiting may be transmitted to Facebook. We would still like to explicitly point out that we do not know exactly about the exact content of the data. However, we try to inform you as best as possible about the data processing according to our current state of knowledge. You can also read how Facebook uses the data in the company's data policy at https://www.facebook.com/about/privacy/update.

At a minimum, the following cookies are set in your browser when you visit a website with social plug-ins from Facebook:

Name: dpr
Value: not specified
Purpose: This cookie is used to make the social plug-ins on our website work.
Expiration date: after session end

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Name: fr
Value: 0jieyh4321259935c2GnlufEJ9..Bde09j...1.0. Bde09j
Purpose: Also the cookie is necessary for the plug-ins to work properly.
Expiration date:: after 3 months

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Note: These cookies were set after a test, even if you are not a Facebook member

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If you are logged into Facebook, you can change your ad settings yourself at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. If you are not a Facebook user, you can go to http://www.youronlinechoices.com/de/praferenzmanagement/to basically manage your usage-based online advertising. There you have the option to disable or enable providers.

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If you want to learn more about Facebook's privacy practices, we recommend checking out the company's own data policies at https://www.facebook.com/policy.php.

Facebook Login Privacy Policy

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We have integrated the convenient Facebook Login on our site. This allows you to easily log in to our site using your Facebook account without having to create another account. If you decide to make your registration via the Facebook Login, you will be redirected to the social media network Facebook. There, the registration takes place via your Facebook user data. Through this login procedure, data about you or your user behavior will be stored and transmitted to Facebook.

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To store the data, Facebook uses various cookies. Below we show you the most important cookies that are set in your browser or already exist when you log in to our site via the Facebook login:

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Name: fr
Value: 0jieyh4c2GnlufEJ9..Bde09j...1.0. Bde09j
Purpose: This cookie is used to make the social plugin on our website work at its best.
Expiration date: after 3 months

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Name: datr
Value: 4Jh7XUA2321259935SEmPsSfzCOO4JFFl
Purpose: Facebook sets the "datr" cookie when a web browser accesses facebook. com accesses, and the cookie helps identify login activity and protect users.
Expiration date: after 2 years

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Name: _js_datr
Value: deleted
Purpose: This session cookie sets Facebook for tracking purposes, even if you don't have a Facebook account or are logged out.
Expiration date: after session end

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Note: The cookies listed are only a small selection of the cookies available to Facebook. Other cookies are for example _ fbp, sb or wd. A complete list is not possible, because Facebook has a variety of cookies and uses them variably.

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On the one hand, the Facebook login offers you a quick and easy registration process, and on the other hand, it gives us the opportunity to share data with Facebook. This allows us to better tailor our offer and promotions to your interests and needs. Data we receive from Facebook in this way is public data such as

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  • Your Facebook name
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  • Your profile picture
  • An email address on file
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  • friend lists
  • button details (e.g. "Like" button)
  • Birthday date
  • Sprache
  • Wohnort

In return, we provide Facebook with information about your activities on our website. This is, among other things, information about the device you are using, which subpages you visit on our site or which products you have purchased from us.

By using Facebook Login, you consent to the data processing. You can revoke this agreement at any time. If you want to learn more information about Facebook's data processing, we recommend that you read Facebook's privacy policy at https://de-de.facebook.com/policy.php.

If you are logged into Facebook, you can change your ad settings yourself at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen.

Instagram privacy policy

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We have incorporated Instagram features on our website. Instagram is a social media platform of the company Instagram LLC, 1601 Willow Rd, Menlo Park CA 94025, USA. Instagram has been a subsidiary of Facebook Inc. since 2012 and is one of Facebook's products. Embedding Instagram content on our website is called embedding. This allows us to show you content such as buttons, photos or videos from Instagram directly on our website. When you call up web pages on our website that have an Instagram function integrated, data is transmitted to Instagram, stored and processed. Instagram uses the same systems and technologies as Facebook. Your data is thus processed across all Facebook companies.

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In the following, we would like to give you a more detailed insight into why Instagram collects data, what data it is and how you can largely control the data processing. Since Instagram is part of Facebook Inc., we obtain our information on the one hand from the Instagram policies, but on the other hand also from the Facebook data policies themselves.

What is Instagram?

Instagram is one of the most popular social media networks in the world. Instagram combines the advantages of a blog with the advantages of audiovisual platforms like YouTube or Vimeo. You can upload photos and short videos on "Insta" (as many of the users casually call the platform), edit them with various filters and also distribute them on other social networks. And if you don't want to be active yourself, you can also just follow other interesting users.

Why do we use Instagram on our website?

Instagram is that social media platform that has really gone through the roof in recent years. And of course, we have also responded to this boom. We want you to feel as comfortable as possible on our website. That's why a varied preparation of our content is a matter of course for us. Through the embedded Instagram features, we can enrich our content with helpful, funny or exciting content from the Instagram world. Since Instagram is a subsidiary of Facebook, the data collected can also serve us for personalized advertising on Facebook. This way, only people who are really interested in our products or services get our ads.

Instagram also uses the collected data for measurement and analysis purposes. We get aggregate statistics and thus more insight about your desires and interests. It is important to note that these reports do not identify you personally.

What data does Instagram store?

When you come across one of our pages that have Instagram features (such as Instagram images or plug-ins) built in, your browser automatically connects to Instagram's servers. In the process, data is sent to Instagram, stored and processed. And this is regardless of whether you have an Instagram account or not. This includes information about our website, about your computer, about purchases made, about advertisements you see and how you use our offer. Furthermore, the date and time of your interaction with Instagram is also stored. If you have an Instagram account or are logged in, Instagram stores significantly more data about you.

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Facebook distinguishes between customer data and event data. We assume that this is exactly the case with Instagram. Customer data is, for example, name, address, phone number and IP address. It is important to mention that these customer data are only transmitted to Instagram if they have been "hashed" beforehand. Hashing means that a data record is transformed into a string. This allows you to encrypt the contact data. In addition, the "event data" mentioned above is also transmitted. By "event data" Facebook - and consequently Instagram - understands data about your user behavior. It may also happen that contact data is combined with event data. The contact data collected is matched with the data Instagram already has from you.

Through small text files (cookies), which are usually set in your browser, the collected data is transmitted to Facebook. Depending on the Instagram features used and whether you yourself have an Instagram account, different amounts of data are stored.

We assume that Instagram's data processing works the same as Facebook's. This means that if you have an Instagram account or have visited www.instagram.com, Instagram has at least set a cookie. If this is the case, your browser sends info to Instagram via the cookie as soon as you come into contact with an Instagram function. At the latest after 90 days (after matching), this data is deleted again or anonymized. Although we have intensively studied the data processing of Instagram, we can not say exactly what data Instagram collects and stores.

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In the following, we will show you cookies that are set in your browser at least when you click on an Instagram feature (such as button or an Insta image). In our test, we assume that you do not have an Instagram account. Of course, if you are logged in to Instagram, significantly more cookies will be set in your browser.

These cookies were used in our test:

Name: csrftoken
Value: ""
Purpose: This cookie is most likely set for security reasons, to prevent faking requests. However, we could not find out more precisely.
Expiration date: after one year

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Name: mid
Value: ""
Purpose: Instagram sets this cookie to optimize its own services and offerings on and off Instagram. The cookie sets a unique user ID.
Expiration date: after the end of the session

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Name: fbsr_321259935124024
Value: None
Purpose: This cookie stores the login request for users of the Instagram app.
Expiration date: after session end

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Name: rur
Value: ATN
Purpose: This is an Instagram cookie that ensures functionality on Instagram.
Expiration date: after the end of the session

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Name: urlgen
Value: "{\"194.96.75. 33\": 1901}:1iEtYv:Y833k2_UjKvXgYe321259935"
Purpose: This cookie is for Instagram's marketing purposes.
Expiration date: after session end

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Note: We can not claim completeness here. Which cookies are set in individual cases depends on the embedded features and your use of Instagram.

How long and where is the data stored?

Instagram shares the information it receives between Facebook companies with external partners and with people you connect with around the world. Data is processed in compliance with its own data policy. Your data is distributed on Facebook servers around the world, in part for security reasons. Most of these servers are located in the U.S.

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How can I delete my data or prevent data storage?

Thanks to the Basic Data Protection Regulation, you have the right to access, transfer, correct and delete your data. You can manage your data in the Instagram settings. If you want to delete your data on Instagram completely, you have to delete your Instagram account permanently.

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And this is how deleting your Instagram account works:

First, open the Instagram app. On your profile page, go down and click on "Help section". Now you will get to the company's website. On the webpage, click "Manage your account" and then click "Delete your account."

When you delete your account altogether, Instagram deletes posts such as your photos and status updates. Information that other people have shared about you is not part of your account and consequently will not be deleted.

As mentioned above, Instagram stores your data primarily through cookies. You can manage, disable or delete these cookies in your browser. Depending on your browser, the management always works a bit differently. Here we show you the instructions of the most important browsers.

Chrome: Delete, Enable and Manage Cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: delete and manage cookies

Microsoft Edge: Deleting and Managing Cookies

You can also basically set up your browser to always notify you when a cookie is about to be set. Then you can always decide individually whether you want to allow the cookie or not.

Instagram is a subsidiary of Facebook Inc. and Facebook is an active participant in the EU-U.S. Privacy Shield Framework. This framework ensures proper data transfer between the United States and the European Union. You can learn more at https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC . We have tried to bring you closer to the most important information about Instagram's data processing. At https://help.instagram.com/519522125107875
you can learn even more about Instagram's data policies.

Pinterest privacy policy

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We use buttons and widgets of the social media network Pinterest, of the company Pinterest Inc,808 Brannan Street, San Francisco, CA 94103, USA.

on our site.

By calling up pages that use such functions, data (IP address, browser data, date and time, cookies) are transmitted to Pinterest, stored and evaluated.

The privacy policy, what information Pinterest collects and how they use it can be found at https://policy.pinterest.com/de/privacy-policy.

YouTube Privacy Policy

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We have YouTube videos embedded on our website. This allows us to present interesting videos directly on our site. YouTube is a video portal that has been a subsidiary of Google since 2006. The video portal is operated by YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. When you call up a page on our website that has a YouTube video embedded, your browser automatically connects to the YouTube or Google servers. In the process, various data are transferred (depending on the settings). Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all data processing in the European area.

In the following, we would like to explain in more detail which data is processed, why we have embedded YouTube videos and how you can manage or delete your data.

What is YouTube?

On YouTube, users can watch, rate, comment and upload videos themselves for free. Over the past few years, YouTube has become one of the most important social media channels in the world. In order for us to display videos on our website, YouTube provides a code snippet that we have built into our site.

Why do we use YouTube videos on our website?

YouTube is the video platform with the most visitors and the best content. We are committed to providing you with the best possible user experience on our website. And of course, interesting videos can't be missing from that. With the help of our embedded videos, we provide you with other helpful content in addition to our texts and images. In addition, the embedded videos make our website easier to find on the Google search engine. Also, when we run ads through Google Ads, Google - thanks to the data we collect - can really only show these ads to people who are interested in what we have to offer.

What data is stored by YouTube?

Once you visit one of our pages that has a YouTube video embedded, YouTube sets at least one cookie that stores your IP address and our URL. If you are logged into your YouTube account, YouTube can usually assign your interactions on our website to your profile using cookies. This includes data such as session duration, bounce rate, approximate location, technical information such as browser type, screen resolution or your internet provider. Other data may include contact details, any ratings, sharing content via social media or adding to your favorites on YouTube.

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If you are not signed into a Google account or a YouTube account, Google stores data with a unique identifier associated with your device, browser, or app. For example, your preferred language setting is retained. But a lot of interaction data can't be stored because fewer cookies are set.

In the following list, we show cookies that were set in a test in the browser. On the one hand, we show cookies that are set without a YouTube account logged in. On the other hand, we show cookies that are set with a logged-in account. The list cannot claim to be complete, because user data always depends on the interactions on YouTube.

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Name: YSC
Value: b9-CV6ojI5Y321259935-1
Purpose: This cookie registers a unique ID to store statistics of the video watched.
Expiration date: after session end

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Name: PREF
Value: f1=50000000
Purpose: This cookie also registers your unique ID. Google gets statistics about how you use YouTube videos on our website via PREF.
Expiration date: after 8 months

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Name: GPS
Value: 1
Purpose: This cookie registers your unique ID on mobile devices to track GPS location.
Expiration date: after 30 minutes

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Name: VISITOR_INFO1_LIVE
Value: 95Chz8bagyU
Purpose: This cookie attempts to estimate the user's bandwidth on our web pages (with embedded YouTube video).
Expiration date: after 8 months

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Other cookies set when you are logged in with your YouTube account:

Name: APISID
Value: zILlvClZSkqGsSwI/AU1aZI6HY7321259935-
Purpose: This cookie is used to create a profile about your interests. Used the data for personalized ads.
Expiration date: after 2 years

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Name: CONSENT
Value: YES+AT.com+20150628-20-0
Purpose: The cookie stores the status of a user's consent to use different services from Google. CONSENT is also used for security purposes to verify users and protect user data from unauthorized attacks.
Expiration date: after 19 years

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Name: HSID
Value: AcRwpgUik9Dveht0I
Purpose: This cookie is used to create a profile about your interests. This data helps to display personalized advertising.
Expiration date: after 2 years

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Name: LOGIN_INFO
Value: AFmmF2swRQIhALl6aL...
Purpose: This cookie stores information about your login details.
Expiration date: after 2 years

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Name: SAPISID
Value: 7oaPxoG-pZsJuuF5/AnUdDUIsJ9iJz2vdM
Purpose: This cookie works by uniquely identifying your browser and device. It is used to create a profile about your interests.
Expiration date: after 2 years

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Name: SID
Value: oQfNKjAsI321259935-
Purpose: This cookie stores your Google account ID and your last login time in digitally signed and encrypted form.
Expiration date: after 2 years

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Name: SIDCC
Value: AN0-TYuqub2JOcDTyL
Purpose: This cookie stores information about how you use the site and what advertisements you may have seen before visiting our site.
Expiration date: after 3 months

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How long and where will the data be stored?

The data that YouTube receives from you and processes is stored on Google servers. Most of these servers are located in America. At https://www.google.com/about/datacenters/inside/locations/?hl=de you can see exactly where Google's data centers are located. Your data is spread across the servers. This means that the data can be accessed more quickly and is better protected from manipulation.

Google stores the collected data for different lengths of time. Some data you can delete at any time, others are automatically deleted after a limited time, and still others are stored by Google for a longer period of time. Some data (such as items from My Activity, photos or documents, products) stored in your Google Account will remain until you delete it. Even if you are not signed into a Google account, you can delete some data associated with your device, browser, or app.

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How can I delete my data or prevent it from being stored?

Basically, you can delete data in Google Account manually. With the automatic deletion feature of location and activity data introduced in 2019, information will be stored depending on your decision - either 3 or 18 months and then deleted.

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Whether you have a Google account or not, you can configure your browser to delete or disable cookies from Google. Depending on which browser you use, this works in different ways. The following instructions show how to manage cookies in your browser:

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Chrome: Delete, Enable and Manage Cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: delete and manage cookies

Microsoft Edge: Deleting and Managing Cookies

If you generally don't want cookies, you can set your browser to notify you whenever a cookie is about to be set. This way, you can decide for each individual cookie whether you allow it or not. Since YouTube is a subsidiary of Google, there is a common privacy policy. If you want to learn more about how your data is handled, we recommend reading the privacy policy at https://policies.google.com/privacy?hl=de.

YouTube Subscribe Button Privacy Policy

We have included the YouTube Subscribe button on our website. You can usually recognize the button by the classic YouTube logo. The logo shows the words "Subscribe" or "YouTube" in white letters against a red background, with the white "Play" icon to the left. However, the button can also be displayed in a different design.

Our YouTube channel always offers you funny, interesting or exciting videos. With the built-in "subscribe button", you can subscribe to our channel directly from our website and do not have to specifically call the YouTube website. In this way, we want to make it as easy as possible for you to access our extensive content. Please note that YouTube may store and process data about you as a result.

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When you see a built-in subscribe button on our site, YouTube sets - according to Google - at least one cookie. This cookie stores your IP address and our URL. Also information about your browser, your approximate location and your preset language can YouTube learn so. In our test, the following four cookies were set without being logged into YouTube:

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Name: YSC
Value: b9-CV6ojI5321259935Y
Purpose: This cookie registers a unique ID to store statistics of the video watched.
Expiration date: after session end

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Name: PREF
Value: f1=50000000
Purpose: This cookie also registers your unique ID. Google gets statistics about how you use YouTube videos on our website via PREF.
Expiration date: after 8 months

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Name: GPS
Value: 1
Purpose: This cookie registers your unique ID on mobile devices to track GPS location.
Expiration date: after 30 minutes

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Name: VISITOR_INFO1_LIVE
Value: 32125993595Chz8bagyU
Purpose: This cookie attempts to estimate the user's bandwidth on our web pages (with embedded YouTube video).
Expiration date: after 8 months

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Note: These cookies were set after a test and cannot claim to be complete.

If you are logged into your YouTube account, YouTube can store many of your actions/interactions on our website using cookies and assign them to your YouTube account. YouTube thereby gets, for example, information on how long you surf our site, which browser type you use, which screen resolution you prefer or which actions you perform.

YouTube uses this data on the one hand to improve its own services and offers, and on the other hand to provide analyses and statistics for advertisers (who use Google Ads)

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Google reCAPTCHA Privacy Policy

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Our primary goal is to make our website as secure and safe as possible for you and for us. To ensure this, we use Google reCAPTCHA from the company Google Inc. For the European region, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With reCAPTCHA we can determine whether you are really a flesh and blood human being and not a robot or other spam software. By spam we mean any unsolicited information sent to us electronically. With the classic CAPTCHAS, you usually had to solve text or image puzzles to verify the information. With reCAPTCHA from Google, we usually don't have to bother you with such puzzles. Here, in most cases, it is enough to simply check a box to confirm that you are not a bot. With the new Invisible reCAPTCHA version, you don't even have to set a checkmark anymore. You can find out exactly how this works and, more importantly, what data is used for this purpose in the course of this privacy policy.

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What is reCAPTCHA?

reCAPTCHA is a free captcha service from Google that protects websites from spam software and abuse by non-human visitors. The most common use of this service is when you fill out forms on the Internet. A captcha service is a kind of automatic Turing test, designed to ensure that an action on the Internet is performed by a human and not by a bot. In the classic Turing test (named after computer scientist Alan Turing), a human determines the distinction between a bot and a human. In captchas, the computer or a software program also does this. Classic captchas work with small tasks that are easy for humans to solve, but present significant difficulties for machines. With reCAPTCHA, you no longer have to actively solve puzzles. The tool uses modern risk techniques to distinguish humans from bots. Here, you only need to check the "I am not a robot" text box, or with Invisible reCAPTCHA, even that is no longer necessary. With reCAPTCHA, a JavaScript element is included in the source code and then the tool runs in the background and analyzes your user behavior. From these user actions, the software calculates a so-called captcha score. Google calculates with this score already before the captcha input how high the probability is that you are a human. reCAPTCHA or captchas in general are always used when bots could manipulate or abuse certain actions (such as registrations, surveys, etc.)

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Why do we use reCAPTCHA on our website?

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We only want to welcome flesh and blood people to our site. Bots or spam software of any kind may safely stay at home. That's why we pull out all the stops to protect ourselves and provide the best possible user experience for you. For this reason we use Google reCAPTCHA from Google. This way we can be pretty sure that we remain a "bot-free" website. By using reCAPTCHA, data is transmitted to Google to determine whether you are actually human. reCAPTCHA is therefore used to ensure the security of our website and, by extension, your security. For example, without reCAPTCHA, it could happen that a bot registers as many e-mail addresses as possible during registration in order to "spam" forums or blogs with unwanted advertising content. With reCAPTCHA, we can avoid such bot attacks.

What data is stored by reCAPTCHA?

reCAPTCHA collects personal data from users to determine whether actions on our website are actually from humans. Thus, the IP address and other data required by Google for the reCAPTCHA service may be sent to Google. IP addresses are almost always shortened beforehand within the member states of the EU or other contracting states to the Agreement on the European Economic Area before the data ends up on a server in the USA. The IP address is not combined with other data from Google unless you are logged in with your Google account while using reCAPTCHA. First, the reCAPTCHA algorithm checks whether Google cookies from other Google services (YouTube. Gmail, etc.) are already placed on your browser. Then, reCAPTCHA places an additional cookie on your browser and captures a snapshot of your browser window.

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The following list of collected browser and user data, does not claim to be exhaustive. Rather, they are examples of data that, to our knowledge, are processed by Google.

  • Referrer URL (the address of the page from which the visitor comes)
  • .
  • IP address (e.g. 256.123.123.1)
  • Info about the operating system (the software that allows your computer to run. Known operating systems are Windows, Mac OS X or Linux)
  • Cookies (small text files that store data in your browser)
  • .
  • Mouse and keyboard behavior (every action you perform with the mouse or keyboard is stored)
  • Date and language settings (which language or date you have preset on your PC will be saved)
  • All JavaScript objects (JavaScript is a programming language that allows websites to adapt to the user. JavaScript objects can collect all kinds of data under one name)
  • .
  • Screen resolution (indicates how many pixels the image display consists of)
  • .

Uncontroversially, Google uses and analyzes this data even before you click the "I am not a robot" checkbox. With the Invisible reCAPTCHA version, even the ticking is omitted and the whole recognition process runs in the background. How much and what data Google stores exactly, one does not learn from Google in detail.

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The following cookies are used by reCAPTCHA: Here we refer to the reCAPTCHA demo version from Google at https://www.google.com/recaptcha/api2/demo. All of these cookies require a unique identifier for tracking purposes. Here is a list of cookies that Google reCAPTCHA has set on the demo version:

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Name: IDE
Value: WqTUmlnmv_qXyi_DGNPLESKnRNrpgXoy1K-pAZtAkMbHI-321259935-8
Purpose: This cookie is set by the DoubleClick company (also owned by Google) to register and report a user's actions on the website in dealing with advertisements. Thus, the advertising effectiveness can be measured and appropriate optimization measures can be taken. IDE is stored in browsers under the domain doubleclick.net.
Expiration date: after one year

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Name: 1P_JAR
Value: 2019-5-14-12
Purpose: This cookie collects website usage statistics and measures conversions. A conversion occurs, for example, when a user becomes a buyer. The cookie is also used to display relevant ads to users. Furthermore, the cookie can be used to prevent a user from seeing the same ad more than once.
Expiration date: after one month

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Name: ANID
Value: U7j1v3dZa3212599350xgZFmiqWppRWKOr
Purpose: We could not find out much info about this cookie. Google's privacy policy mentions the cookie in the context of "advertising cookies" such as "DSID", "FLC", "AID", "TAID". ANID is stored at domain google.com.
Expiration date: after 9 months

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Name: CONSENT
Value: YES+AT.en+20150628-20-0
Purpose: The cookie stores the status of a user's consent to use different services from Google. CONSENT is also used for security purposes to verify users, prevent credential fraud, and protect user data from unauthorized attacks.
Expiration date: after 19 years

Name: NID
Value: 0WmuWqy321259935zILzqV_nmt3sDXwPeM5Q
Purpose: NID is used by Google to customize ads to your Google search. With the help of the cookie, Google "remembers" your most entered search queries or your previous interaction with ads. This way you will always get tailored ads. The cookie contains a unique ID to collect personal settings of the user for advertising purposes.
Expiration date: after 6 months

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Name: DV
Value: gEAABBCjJMXcI0dSAAAANbqc321259935-4
Purpose: Once you have checked the "I am not a robot" box, this cookie will be set. The cookie is used by Google Analytics for personalized advertising. DV collects information in anonymous form and is further used to make user distinctions.
Expiration date: after 10 minutes

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Note: This enumeration cannot claim to be exhaustive, since experience shows that Google also changes the choice of its cookies time and again.

How long and where will the data be stored?

By inserting reCAPTCHA, data is transferred from you to the Google server. Where exactly this data is stored, Google, even after repeated requests, does not make clear. Without having received confirmation from Google, it can be assumed that data such as mouse interaction, time spent on the website or language settings are stored on Google's European or American servers. The IP address that your browser transmits to Google is generally not merged with other Google data from other Google services. However, if you are logged in to your Google account while using the reCAPTCHA plug-in, the data will be merged. The deviating data protection provisions of the company Google apply to this.

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How can I delete my data or prevent the data storage?

If you do not want any data about you and your behavior to be transmitted to Google, before you visit our website or use the reCAPTCHA software, you must log out of Google completely and delete all Google cookies. Basically, as soon as you visit our site, the data is automatically transmitted to Google. To delete this data again, you will need to contact Google support at https://support.google.com/?hl=de&tid=321259935.

So by using our website, you agree

Name: NID
Value: 0WmuWqy321259935zILzqV_nmt3sDXwPeM5Q
Purpose: NID is used by Google to customize ads to your Google search. With the help of the cookie, Google "remembers" your most entered search queries or your previous interaction with ads. This way you will always get tailored ads. The cookie contains a unique ID to collect personal settings of the user for advertising purposes.
Expiration date: after 6 months

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Name: DV
Value: gEAABBCjJMXcI0dSAAAANbqc321259935-4
Purpose: Once you have checked the "I am not a robot" box, this cookie will be set. The cookie is used by Google Analytics for personalized advertising. DV collects information in anonymous form and is further used to make user distinctions.
Expiration date: after 10 minutes

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Note: This enumeration cannot claim to be exhaustive, since experience shows that Google also changes the choice of its cookies time and again.

How long and where will the data be stored?

By inserting reCAPTCHA, data is transferred from you to the Google server. Where exactly this data is stored, Google, even after repeated requests, does not make clear. Without having received confirmation from Google, it can be assumed that data such as mouse interaction, time spent on the website or language settings are stored on Google's European or American servers. The IP address that your browser transmits to Google is generally not merged with other Google data from other Google services. However, if you are logged in to your Google account while using the reCAPTCHA plug-in, the data will be merged. The deviating data protection provisions of the company Google apply to this.

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How can I delete my data or prevent the data storage?

If you do not want any data about you and your behavior to be transmitted to Google, before you visit our website or use the reCAPTCHA software, you must log out of Google completely and delete all Google cookies. Basically, as soon as you visit our site, the data is automatically transmitted to Google. To delete this data again, you will need to contact Google support at https://support.google.com/?hl=de&tid=321259935.

So by using our website, you consent to the automatic collection, processing and use of data by Google LLC and its agents.

You can learn a bit more about reCAPTCHA on Google's web developer page at https://developers.google.com/recaptcha/. Google does go into more detail here about the technical development of reCAPTCHA, but you will search in vain for precise information about data storage and privacy-related topics there as well. A good overview of Google's basic use of data can be found in its in-house privacy policy at https://www.google.com/intl/de/policies/privacy/.

Custom Google Search Privacy Policy

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We have included the Google custom search plug-in on our website. Google is the largest and best-known search engine in the world and is operated by the US company Google Inc. For the European area the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible. Through the custom Google search, data from you may be transferred to Google. In this privacy policy, we inform you why we use this plug-in, what data is processed and how you can manage or prevent this data transfer.

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What is Google Custom Search?

The custom Google search plugin is a Google search bar directly on our website. The search takes place like on www.google.com, only the search results focus on our content and products or on a limited search circle.

Why do we use Google custom search on our website?

A website with a lot of interesting content often gets so big that you may lose track of it. Over time, we have also accumulated a lot of valuable material and as part of our service, we want you to find our content as quickly and easily as possible. Custom Google search makes finding interesting content a breeze. The built-in Google plug-in improves the overall quality of our website and makes searching easier for you.

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